Nov 13

YouTube and Facebook Eat Yahoo’s Lunch

Posted: under Uncategorized.
Tags: , , November 13th, 2009

Jay Yarow and Kamelia Angelova

BusinessInsider.com

This chart highlights the change in how people spent their time online over the past three years–and the erosion of early web portals like Yahoo and MSN.

YouTube (red) and Facebook (blue) are growing like weeds–at the expense of Yahoo (blue) and MSN (yellow).

Time spent on Google, meanwhile (green), hasn’t changed much.  (Thankfully for the portals, time isn’t the only measure of value online).

Online Usage Over the Last 3 Years

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Nov 13

7 Facebook Apps You Might Want to Add

Posted: under Facebook.
Tags: , , November 13th, 2009

Facebook is a great site for reaching new and current customers. Facebook Page is a preferred method for user interaction with a brand, company or public figure.

You can attract fans and they can always come back to to share more and more content on your page. To do this, you need a page that has some great applications supported by good, relevant content. Here are just a few:

1. Facebook Notes

This is an actual Facebook application unlike so many of the other applications that are available at the site. Since it is an actual Facebook app, it is less likely to break or be abandoned. Set up this application to pick up info from your blog (see note below) or other contents source. It will automatically bring everything into Facebook and show everyone that you have posted a new Note.

This type of notification is important for staying fresh on their minds and is more visible than an RSS reader or mini-blog. Start here to get good content coming into your page and them move on to the RSS Reader.

2. Blog

Having a Blog is comparable to your own diary being displayed. A blog can allow you the freedom to write good content, let everyone get to know you and see what you are interested in. A Blog can be professional, fun, informative, nonsensical….whatever you want it to be. Just don’t load it up with a bunch of affiliate links or links to buy this or buy that. Readers will run away from your blog if it is one big sales pitch.

3. Blog RSS Feed Reader

It is time for feeding those blogs to your Facebook page, so that your community gets updated with fresher entries. Blog RSS Fees Reader is one of the best RSS readers available on Facebook. A reason why it is chosen is that it has the ability to pull from enterprise-worthy blogging applications and widgets like Movable type. Updates to one’s blogs are fed through this RSS reader directly onto the Facebook page of users.

4. Static FBML

You cannot type any HTML in the main content section on Facebook Pages or Profiles. But, you can add FBML and HTML apps to add more stylized elements to a Page. This would be something such as clickable images, anchor text and interactive content. The app allows you add a customizable box where you can add the HTML or FBML( Facebook Markup Language). This way, you can add images, video, stylized text, etc. This app is also developed and supported by Facebook.

5. Extended Info

In this box, you can use HTML to customize any kind of content and create numerous fields beyond the standard information categories; you can also name the box anything you want so it matches your page perfectly. This app works much like the Static FBML app but is slightly easier to use. This app is not developed by Facebook but is highly recommended and provides another alternative for a second box option on your page.

6. Flash Player

Adding a flash player app will add a box to your Page so that you can upload your own Flash files. This will allow you to add video, widgets or a game. It can also be renamed to remain consistent with your brand.

7. Posted Items Pro

With this app, you can embed multiple you can add similar items like in your “old” Posted Items, but with much more control.

These are some of the enhanced features supporting a broader file type supporting:

Videos: YouTube, Google Video, Yahoo Video, etc. All of them play on your profile (not just YouTube!).
Widgets: Supports the My iTunes widget (and thousands more)
Music: Make a list of mp3s, order them, publish and play them
Images: Show and link to images with thumbnail
Web links: Links to sites with a selection of thumbnails to choose from.
Facebook Pages Support: Use this app to place items on your Facebook Pages.

You can also embed multiple files in your profile for your friends to see, hear, and watch:

Add items: Easily add all kinds of items with thumbnails and comments.
Order files: Sequence the items the way you want
Preview and Publish: Review your profile box prior to updating it
Themes: Choose a theme for your profile box

Happy Facebooking!

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Oct 24

CHART OF THE DAY: Yahoo Is A Surprising Second Among User-Authentication Services (YHOO)

Posted: under Facebook.
Tags: , , , October 24th, 2009

Nicholas Carlson and Kamelia Angelova|Oct. 12, 2009, 4:30 PM | 3,092 |12
www.businessinsider.com

CBS Sports allows online viewers to sign into its live chat for SEC college football games using their log-ins from Facebook, Yahoo, Twitter or MySpace.

Gigya, which helps CBS, provided us with a breakdown of how much each service is used.

No surprise: most chat participants opting to use a third-party authentication service go for the popular Facebook Connect. More of a surprise: signing in with a Yahoo account is the second most popular choice.

That’s great news for Yahoo’s plans to be the center of its users’ Internet experience.

Social Networks Connection Live chat

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Jul 22

Social Media Cartoon: Flitterin = Facebook + Twitter + LinkedIn

Posted: under Social Networking.
Tags: , , , July 22nd, 2009

Dharmesh Shah (one of the founder’s of Hubspot) follows me on Twitter and The Social Media Cartoon is an occasional Mashable feature created in partnership with Hubspot.

Lots of startups have tried to solve the social networking overload problem. For example, FriendFeed lets you aggregate activities from dozens of different sites, and Facebook has followed suit with its own import features.

But what if rather than try to aggregate activities from existing social sites, there was just one social network that combined them all? Meet Flitterin, the subject of our latest social media cartoon!

twitter-bots-cartoon

The Social Media Cartoon is brought to you by HubSpot. HubSpot is a marketing software company that enables inbound marketing through the use of social media, blogs and search engine optimization.

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May 16

Facebook To Launch Video Chat?

Posted: under Facebook.
Tags: May 16th, 2009

By Pete Cashmore/Mashable May 15, 2009

Telltale signs in Facebook’s code suggest it might be testing a video calling feature. Notification messages visible in Facebook’s code include “Waiting for your friend…”, “Video call denied”, “Incoming call” and “Loading video call…”.

The clues, first spotted by AllFacebook, point towards a likely move for the website. We’re open, of course, to the possibility that other developers are able to host their code on the Facebook CDN, but assuming that AllFacebook’s assumption is correct and this is an upcoming product, there’s a strong case to be made for Facebook moving in this direction.

Facebook wants to be the single place for all your online communication – from messaging to photosharing to status updates and instant messaging. Adding video chat, then, would seem like a logical next step. The revelation follows news this week that Facebook was adding Friend lists to chat.

It’s difficult to assess the impact of such a move. When Gtalk added support for video chat within Gmail, it seemed like a blow to video chat leader Skype. Except that the functionality wasn’t entirely web-based – it still required a download – and your email client isn’t a natural place for video chatting, which is more of a social experience than a means of productivity.

Facebook, however, may be able to play on its advantage: the social site is a natural venue for video chat, and if they can make it function without a download, there’s likely a huge market for video chat in schools and colleges that block downloaded software like Skype.

What do you think? Would you use Facebook video chat?

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Feb 04

On The Eve Of Its Fifth Birthday, A Facebook Design Retrospective

Posted: under Facebook.
Tags: , , , , , February 4th, 2009

by Mark Hendrickson on February 3, 2009

Facebook turns five years old tomorrow. That’s practically middle-aged in Silicon Valley. To celebrate, Facebook has put up this slideshow that highlights Facebook’s evolving Web design over that time period. We’ve reproduced the slides below. (Yeah, we wish they were bigger too).

Founder Mark Zuckerberg also hints at a surprise virtual gift that will that will appear tomorrow in the the Facebook Gift Shop. Oh, what could it be?








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Feb 03

Using Twestival To Increase Your Audience While Helping Raise Money for Charity

Posted: under Twestival.
Tags: , , , , , , , February 3rd, 2009

In this post Martin Wright tells us about Twestivals.

twestivals.jpg

On 12 February 2009 100+ cities around the world will be hosting Twestivals which bring together Twitter communities for an evening of fun and to raise money and awareness for charity: water.

The Twestival is organized 100% by volunteers in cities around the world and 100% of the money raised from these events will go directly to support charity: water projects.

How can you use Twestival to increase your audience?

  1. Organise a Twestival in your area if there isn’t one. This will make you an instant local hero and authority on Twitter. Local media, business and media will identify you as the expert.
  2. Sponsor a Twestival – all Twestivals are run voluntarily with all proceeds going to charity:water. Sponsorship is used to cover room costs and any food and drink costs. Your logo will appear on the local Twestival homepage.
  3. Donate a prize for Twestival raffle – Raffles are a great fundraising activity and rely on the generosity of others to donate great prizes. These can be an item (Wii, Ipod), a voucher (iTunes) or service (consultancy).
  4. Attend a Twestival – this is a worldwide event entirely organised using Twitter. Take part and tell everyone about how it went and who you met.
  5. Donate money to charity:water using TipJoy and twitter all your friends to do the same. They’ll think you’re a star!

Find your local Twestival, get involved today and be a super hero.

Martin Wright is organising the Nottingham Twestival (@nottstwestival) and can be contacted on @mawawa.

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Feb 03

Zuckerberg: Facebook’s “Intense” Year

Posted: under Facebook.
Tags: , , , , , February 3rd, 2009

January 29th, 2009   Robert Scoble  www.scobleizer.com

Mark Zuckerberg's Tie

Mark Zuckerberg, Facebook’s CEO, in a tie? Oh my.

If you know Mark you know he’s a pretty casual dresser. Usually seen in T-shirt, jeans, and sandals.

But not here at the World Economic Forum where we walked around downtown Davos last night for a while before heading into the Time Magazine’s reception.

This year people at the party noted his tie and he explained that he was wearing it to denote that this was Facebook’s “intense” year.

Last year when we walked around Davos they had about 50 million users. Today? More than 150 million with about 450,000 new users joining every day.

This is Facebook’s make or break year. It is the year that will set them up to be one of Silicon Valley’s most respected brands along with HP, Intel, Google or, well, it could be the year that the wheels come off of the train and everything goes wrong.

The tie is his way of telling his team and the world that this is Facebook’s most intense year.

We talked about a few other things too, here’s a selection.

**I gave him heck for kicking off people from Facebook who didn’t deserve the “death penalty,” as I put it. He said that they are always looking at how to protect its system from spammers and bad actors. “We’d rather put up with a few false positives,” he told me. He did like my idea of a less punitive “jail” for first-time offenders, though, so that the team can turn off certain features instead of just killing the account altogether. He also said that his system looks for “outlying” behavior. He said if you behave like an average user you should never trigger the algorithms that will get you kicked off. Of course, that irks me a bit because my usage of social media sites is totally outlier behavior. But, I can see his point. One thing that’s nice about Facebook is that I see very little spam or other nasty behavior.

**Facebook is, he told me, studying “sentiment” behavior. It hasn’t yet used that research in its public service yet, but is looking to figure out if people are having a good day or bad day. He said that already his teams are able to sense when nasty news, like stock prices are headed down, is underway. He also told me that the sentiment engine notices a lot of “going out” kinds of messages on Friday afternoon and then notices a lot of “hungover” messages on Saturday morning. He’s not sure where that research will lead. We talked about how sentiment analysis might lead to a new kind of news display in Facebook. Knowing whether a story is positive or negative would let Facebook pick a good selection of both kinds of news, or maybe even let you choose whether you want to see only “happy” news.

**At the Time Magazine party tons of people came up to him to tell him their Facebook stories. He deals with them graciously and talks to them about features in Facebook they might try. He noted with one such fan that lots of people haven’t played with the privacy settings, which give you control over who can see your photos, for instance. I think that’s really why Facebook is so popular. I know my wife really loves Facebook but hasn’t taken to Twitter or friendfeed. I sense that her ability to control which friends see her stuff is one reason why she’s so enthusiastic about Facebook. The second in command at Time, Michael Elliot said he would be so cool with his kids if they new he was hanging out with Zuckerberg.

**He asked me what I was most excited about. We talked about friendfeed. It’s clear to me that he’s watching friendfeed and learning from it about what works and doesn’t work. We talked about how it let me “sift” through tons of news and noise and pick things out for my friends to read. He’s very interested in that trend and, indeed, took a lot of shots when he added a newsfeed to Facebook. Now, he notes, that is a key feature of Facebook and even the haters have gotten used to it.

**He attended Vladimir Putin’s talk and thought Putin’s talk was interesting. “He is running Russia like the CEO of a big oil company,” Zuckerberg told me. As we talked it was clear that Zuckerberg analyzes how other people run things and is looking for positive things to do with his own company and is looking for what turns him off. He studied Psychology at Harvard and I see that training come out when discussing world events with him. You can also see his understanding of how people work all through Facebook.
Mark Zuckerberg, founder Facebook, and Jet Li, famous martial arts star**He, along with Tony Blair, will be running the coat check at tonight’s Women’s Dinner. He was trying to rope Jet Li, famous martial arts star, into doing it too.

Anyway, I like the new intensity, but I did note that he was still wearing jeans and had his top button undone. Casual intensity. Sounds like Facebook is growing up, doesn’t it?

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